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EchoMe Artist of the Week Jul. 23 – Drax Project

The New Zealand pop group Drax Project is breaking the genre barrier along their rapid come up in the southeastern hemisphere. These dudes have mastered the perfect mix of jazz, R&B, and hip-hop producing a lit pop sound. Beginning in 2013, drummer Matt Beachen and saxophonist/lead vocalist Shaan Singh performed covers on the streets of Wellington, NZ. While attention to the street corner duo slowly built, bassist Sam Thomson and guitarist Ben O’Leary were added to raise the bar. Five years later the four-piece band are selling out venues in New Zealand and Australia, opening for acts such as Ed Sheeran, Lorde, Gorillaz, and most recently Camila Cabello on her European tour. Recently signed to the American record label 300 Entertainment, the band now has the same support as a prestigious list of chart-topping artists on the label such as Young Thug, Tee Grizzley, and Cheat Codes.

The name Drax Project comes from the band’s street corner days when they were just drums and sax, hence ‘drax’. This is one of the most unique and unorthodox bands I’ve seen, but it works to perfection. Multi-talented lead vocalist Shaan Singh has an unbounded voice paired with a sensational ability to shred the saxophone. His skill to shift between vocals and saxophone with his talented band members behind him creates an electrifying dynamic. Their individual sounds mesh together perfectly like rugby and drunk New Zealanders.

While some early singles and their collection of live cover songs have been removed from Spotify and Soundcloud, Drax Project’s first EP, “Noon”, released on June 8, 2018 is available on these music services. The five song EP includes “Woke Up Late” which has already garnered nearly 10 million plays on Spotify. Drax Project featured on co-300 Entertainment artist Famous Dex’s “LIGHT”, which was apart of his April 2018 album, “Dex Meets Dexter”. I’m sure they have a healthy collection of music that will be pushed out heading into Fall 2018.

Similar to many artists from New Zealand and Australia Drax Project heavily focuses on their live performances. Their talents and passion is put on display while playing live and that will certainly help their climb when they begin touring regularly and appearing at music festivals. They recently completed their first overseas trip on Camila Cabello’s European tour and the band’s brief July 2018 U.S. tour marked their first appearances in America.

Here are two Drax Project songs plus a video of a live performance of their “Cry Me a River” cover:

“Falling Out of Sight”, a 2016 release was removed from music platforms and is currently only available on Drax Project’s Facebook page: https://www.facebook.com/DraxProject/videos/1092392334205366/

Instagram: draxproject (21.9k followers)

Soundcloud followers: 1,041

Spotify Monthly Listeners: 728,020


By EchoMe SBM: John Faus


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